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this website is intended only for users of nicotine or tobacco products who are over 18.

We Care

This website contains information about our smoke-free products and we need your age to make sure that you are an adult in Italy who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information.


IQOS Club program has been created to build a special connection between IQOS users and the IQOS world. It’s much more than just a loyalty program: the IQOS Club is an exclusive community where IQOS users can find premium content, interact to improve their statuses and also discover and unlock all the benefits available to those who share the same interest in the IQOS world. IQOS Club’s ambition is to create an inclusive virtual place where all those who chose IQOS as a smokeless alternative can share their experience with their peers.
Access to IQOS Club is just a click away, using the same credentials you registered with on the website. You can start collecting points only if an IQOS kit has already been associated to your profile.
The IQOS Club loyalty program is open to all individuals over 18 years of age who are IQOS users and Italian residents”. Resellers of monopoly goods, IQOS kits and accessories are not allowed to take part in the initiative.
In order to participate in the IQOS Club loyalty program you have to register your own IQOS kit by entering the 12-digitcode you can find on the device box (second line, just after the parenthesis) or the 14-digit serial number you can find on your IQOS device or pocket charger in the appropriate field.
This product is not risk free and provides nicotine, which is addictive. Only for use by adults who would otherwise continue to smoke or use other nicotine products.