Are you smoker?
Only for you,
a unique offer.
30 days to change your mind and make a free return.
Change is easy
Lil SOLID 2.0
If you are a smoker, buy
Lil SOLID 2.0 at a special price.
A free Styler Deco.
Don't miss this
Buy two accessiores
and the third one is free.
a Friend Initiative
Your IQOS ILUMA
ILUMA ONE in store
Live the summer
Where to find us
Scopri IQOS ILUMA WE
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The IQOS Tobacco heater
IQOS is a viable alternative to traditional smoking.
At the root of it all is heat.
We chose to heat tobacco instead of burning it, and in this way, we were able to create alternative products to traditional cigarettes.
Next level technology.
The new SMARTCORE INDUCTION SYSTEM™ designed for IQOS ILUMA is the innovative blade-free induction system that heats specially designed tobacco sticks from the inside.
The SMARTCORE INDUCTION SYSTEM™ and its SMARTCORE STICKS™ have been developed to make your experience even easier.
A tip that worth for two.
Do you want to be part of IQOS world?
Ask for the invitation corde to an IQOS user friend and discover how to purchase your first device with 10€ discount.
If you already use IQOS.
Share your invitation code with your adult smoker friends and you can have the chance to get up to 20€ voucher discount.
The favourites among the IQOS Community.
The IQOS Community has chosen Pebble Greyas its favorite colour for the IQOS ILUMA device.
And what is yours?
IQOS ILUMA is designed to be used only with
Your IQOS ILUMA.
Discover the widest range of accessories ever with hundreds of ways to personalise your device.
It's time to make your IQOS ILUMA unique down to the last detail.
Personalise your IQOS ILUMA for autumn season with the accessories
21/09/2023. Discover the combinations of accessories that IQOS has designed for autumn 2023 and make unique your device IQOS ILUMA, IQOS ILUMA PRIME and IQOS ILUMA ONE inspired by the colors of the season.
September IQOS: if you use blade device discover the promo for IQOS ILUMA
04/09/2023. Not yet switched to IQOS ILUMA? Discover the initiative dedicated to those who already use devices with blade or pin. It continues accessories promo: if you buy two accessories IQOS ILUMA, the third is free. Discover also Lil SOLID 2.0 at a single price: by purchasing the device you will receive a Styler Deco for free. It continues the initiative dedicated to IQOS ILUMA ONE. Read more.
Purchases on iqos.com and pay in 3 interest-free installments
06/07/2023. Credit cards, debit cards, PayPal, cash on delivery, interest-free payment in 3 installments with Klarna: discover all the payment options on iqos.com.
Tobacco heaters: find out what they are and how they work
26/04/2023. What is a Tobacco Heater? Learn more about the details and how the innovative tobacco heating devices work.
IQOS ILUMA: the advantages of alternatives to the traditional cigarette
10/03/2023. Why choose IQOS ILUMA? Discover every benefit of heat-not-burn tobacco and the differences between IQOS ILUMA, cigarettes and electronic cigarettes.
IQOS and electronic cigarette: a new world?
30/09/2019. Let's figure out together how two different technologies can satisfy a smokers’ common need: finding an alternative to cigarettes and traditional smoking without combustion, smoke, ash and smell.