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this website is intended only for users of nicotine or tobacco products who are over 18.

We Care

This website contains information about our smoke-free products and we need your age to make sure that you are an adult in Italy who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information.

Care you can count on. Privileges to inspire you.

We’re by your side, every step of the way in the IQOS world.

  • Invitation code

  • YOU&IQOS

  • Assistance

  • Firmware upgrade

  • IQOS CLUB

  • IQOS around you

We invite you to:

  • IQOS

    Create an
    IQOS account

  • IQOS

    Register your
    device

  • IQOS

    Receive dedicated
    assistance

Man unboxing a new IQOS 3 DUO

Your first IQOS device

Find out how to purchase and try your IQOS device.

Man unboxing a new IQOS 3 DUO

YOU&IQOS

Brilliant gold IQOS 3 DUO holder and charger next to reading glasses

Get support

Choosing IQOS means always having complete assistance at your disposal.

IQOS

Upgrade the firmware of your IQOS ILUMA

Discover how to do the firmware upgrade in the IQOS stores or with the IQOS App

We invite you to create an IQOS account and register your device to receive dedicated assistance

Start now

Brilliant gold IQOS 3 DUO holder and charger next to binoculars

IQOS CLUB

Do you want more? Discover privileges in IQOS CLUB.

  • Offers and privileges

    Discover special offers on IQOS products, the advantages you get by inviting your adult smoker friends to the IQOS world, and much more.

Join IQOS CLUB and discover all the privileges of our community.

Join IQOS CLUB

Invite adult smokers friends interested in IQOS

Share your invitation code and recommend IQOS to an interested adult smoking friend, for both exclusive benefits.

Redeem your IQOS CLUB points in the IQOS stores

Visit the nearest IQOS store to discover the IQOS CLUB catalogue and redeem products directly there.

IQOS around you

IQOS around you

Use the dedicated tools to search for the store closest to you or discover the tips and tricks if you are going on a trip abroad

Got a question?
Find the answer in our FAQs.

FAQs

Something we haven’t covered?

There are several ways you can reach us.

  • Icona Live Chat
    Use our live chat

    Chat to our IQOS Experts in real time. They’re available every day from 9AM to 8PM. Just give them a message and they’ll say hello within seconds.


    Let's chat
  • Like button icon
    Facebook us

    We’re very active on our social media, so feel free to message us with any questions and we’ll get back to you in minutes.


    Our Facebook Page
  • Email icon
    Send us an email

    Write to us. Our inbox is never too full.

    Email usl
  • Headset icon
    No question is too small

    Your question might have already been asked before. Browse our FAQs to see if there’s an answer waiting for you.


    Look through our FAQ
  • Calendar
    Request a call

    Always in a rush? Avoid waiting and request a call from an IQOS expert at most convenient time for you.


    Schedule an appointment
  • Phone icon
    Give us a ring

    Sometimes you just want to hear a
    human voice. We get it. That’s why our
    phone support line connects you directly
    to an IQOS expert.


    Get in touch
This product is not risk free and provides nicotine, which is addictive. Only for use by adults who would otherwise continue to smoke or use other nicotine products.