On IQOS Embassy, Boutique and Lounge our shop assistants will guide you as you explore the new IQOS ILUMA range. You can try the devices for free, compare them, and then discover how to personalize them using a brand-new selection of accessories.
Book an appointment in store to try out the new IQOS ILUMA devices.
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where you can try IQOS ILUMA line
IQOS ILUMA ONE has arrived. Discover all the shops where you can buy it.