TOGETHER. FORWARD.
Change starts with the smallest of steps.
We are ready for novelties. We are ready to change perspective. We IQOS.
We are ready for novelties. We are ready to change perspective. We IQOS.
Today is the day to leave the smoke behind.
Welcome the taste. Goodbye to ash. We IQOS.
Welcome the taste. Goodbye to ash. We IQOS.
IQOS is the alternative to cigarettes you were looking for.
We were strangers. We clicked. We IQOS.
We were strangers. We clicked. We IQOS.
2 million people in Italy have chosen IQOS*. Join them.
*data up to December 31, 2021.
Community spirit.
Take a look at some of the stories shared by members of our worldwide IQOS community.
Buy your first IQOS Kit
Choose how to do it according to your needs and with the possibility of returning it within 30 days from the date of purchase.