Please enter your date of birth to confirm you are an adult user of nicotine or tobacco products

Confirm

Sorry,
this website is intended only for users of nicotine or tobacco products who are over 18.

We Care

This website contains information about our smoke-free products and we need your age to make sure that you are an adult in Italy who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information.

Discover how to get 10€ discount on your first device.

﬋ Location cart 0

IQOS ILUMA WE
Limited Edition 2023

Celebrate the diversity of IQOS community with our latest limited edition.

WE Limited Edition Accessories
iQOS

We all see the world in our own unique way. We’re shaped by our different experiences, writing our own stories. Discover the IQOS CLUB Community experiences and share with them yours.

Go to IQOS CLUB

We belong together

Just like the more than 2 million adult smokers in Italy that have convert to IQOS and completely quit cigarettes.*

The wave adorning the new Limited Edition IQOS ILUMA WE, with its multi-colored mix, celebrates this IQOS community.

*Further information on Important information

This product is not risk free and provides nicotine, which is addictive. Only for use by adults who would otherwise continue to smoke or use other nicotine products.