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IQOS with 20€ discount: buy your first tobacco heater.
Choose a future without smoke.
More than 2 million* smokings in Italy have already switched to IQOS and given up cigarettes.
Ask your friend who is an IQOS user for the invitation code.
Do you already have an IQOS device?
Click here to discover more.
*More Info.
How does it work?
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1.
Ask for the invitation codeAsk a friend who has already switched to IQOS for their invitation code.
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2.
Insert the invitation codeUse the code to sign up on iqos.com.
If you are already registered, insert the code in the proper field in your profile, in the cart or at checkout.
Alternatively, use it in the IQOS stores, tobacco shops or communicate it to an IQOS Expert. -
3.
Buy your first IQOS deviceFor the purchase on iqos.com add to your cart a device from the IQOS ILUMA range, and up to 20€ discount will be applied at checkout.
Ask a friend for their invitation code
Select the option you prefer and click the button below to proceed.
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Whatsapp
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E-mail
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Copy
Click on the button to open your Whatsapp application.
Here is an example of an invitation code for your friend to share with you:
MGM0022H43W3E
How to use the invitation code in Iqos.com
During
registration
In your
profile
In the
cart
At
checkout
How to use the invitation code during registration:
- Go to the registration page
- Create an account by entering your personal information and invitation code in the dedicated field
- Log in and add your first device to the cart
- The discount will be applied directly to your cart
How to use the invitation code in your profile:
- Log in and go to your profile
- Go to the invite a friend section in your account
- Insert your invitation code in the proper field
- Add your first device to the cart
- The discount will be applied directly to your cart
How to use the invitation code in the cart:
- Log in
- Add your first device to the cart
- Insert your invitation code in the proper field
- The discount will be applied directly to your cart
How to use the invitation code at checkout:
- Log in
- Add your first device to the cart
- Click on “Checkout now” and proceed to checkout
- Insert your invitation code in the proper field
- The discount will be applied directly to your order
Discover the devices you can buy with up to 20€ discount by asking for the invitation code to a friend that already uses IQOS.
IQOS ILUMA
Iconic design. Enhanced.
IQOS ILUMA PRIME
Refined and elegant.
Initiative valid until January 6 on the IQOS ILUMA, except ongoing commercial initiatives that exclude the cumulation of the same. Check with the point of sale if it adheres to the initiative and the final price applied.
Have you already switched to IQOS?
Recommend IQOS to your adult smoking friends and discover all the advantages.
*Estimated number of Legal Age (minimum 18 years) users of PMI heat-not-burn products who have completely switched to IQOS and stopped smoking
(their daily individual consumption of HTUs represents the totality of their daily tobacco consumption in the past seven days, of which at least 70% is PMI HTUs).
Source: PMI estimates, IQOS user panels and PMI Market Research. Data as of May 31st, 2023.
Answers to frequently asked questions about the initiative.
1. What is the invitation code?
The invitation code is a unique personal code that is associated with your profile after the purchase of an IQOS device. The code can be shared by those who already use IQOS, with their adult smoking friends. The friend who receives it, can use it by enabling the discount on his first device. After the purchase, the friend who has already passed to IQOS and shared his invitation code will receive IQOS CLUB points whit which to obtain discount vouchers.
2. Can I use the invitation code directly in the «discount voucher» field during purchase?
On iqos.com, the invitation code must be entered during purchase in the dedicated “Invitation code” fields, available in the cart or in the checkout.
If the invitation code is incorrectly entered in the “Discount voucher" field, the code won’t be accepted and an error message will be returned.
Alternatively, it can be communicated at IQOS stores, tobacco shops or to our IQOS Experts.
3. I already have an old IQOS device, I would like to buy my first IQOS ILUMA device, can you use the invitation code to get the discount?
No, this is not possible. The invitation code is only valid for those without an IQOS device. You can recommend IQOS to your adult smoking friends that want to purchase their first device.
4. I asked my friend for the invitation code, but he can’t find it. What should he do?
The code is visible inside IQOS CLUB in the section «Invite friends».
Do you still need support?
There are several ways you can reach us.
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Chat to our IQOS Experts in real time. They’re available every day from 9AM to 8PM. Just give them a message and they’ll say hello within seconds.
Let's chat -
We’re very social on our social media, so feel free to message us with any questions and we’ll get back to you in minutes.
Our Facebook Page -
Sometimes you just want to hear ahuman voice. We get it. That’s why our phone support line connects you directly to an IQOS expert.
Get in touch
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