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IQOS heats tobacco without burning it.

IQOS heats tobacco, does not burn it. It is free from fire and ash. IQOS is a valid alternative to cigarettes.

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primo piano del dispositivo IQOS 3 DUO

Discover IQOS 3 Duo.

Device IQOS 3 DUO
Dispositivo IQOS 3 DUO in rosso

IQOS DUO Logo

Inspired by your feedback, designed around your needs .

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A RANGE OF PRODUCTS DESIGNED FOR YOU

You might be wondering: “Which IQOS is right for me?”. You’ve got options

dispositivo IQOS 3 DUO in oro

Tougher, faster, better. Contemporary design, improved functionality, wide range of customization option.

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IQOS 3 MULTI

Our all in one pocket size solution; alone or to complement your IQOS experience - up to 10 consecutive usage experiences.

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IQOS 2.4 PLUS

Classic, intuitive and user-friendly and easy to customize, at the most affordable price.

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IQOS

MAKE IT YOURS

Customize your IQOS with our range of accessories, dress it up in a variety of design combos.

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IQOS

SCIENCE AND TECHNOLOGY

EVERY ELEMENT COUNTS

SCIENCE AND TECHNOLOGY

Behind each IQOS device are years of scientific research and technological expertise. HeatControl Technology heats tobacco up to 350°C, instead of burning it like cigarettes, giving you the true taste of tobacco. IQOS is the result of the most advanced science and technology.

MORE ON IQOS TECHNOLOGY

SCIENCE AND TECHNOLOGY
This product is not risk free. For adult use only
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this website is intended only for users of nicotine or tobacco products who are over 18.

We Care

This website contains information about our smoke-free products and we need your age to make sure that you are an adult in Italy who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information.