Please note this website is intended for Italy, in order to ensure compliance with local legal requirements we need to redirect you to the country you are located in.
CONTINUE
Black Friday
ends in:
00
DAYS
00
HOURS
00
MINUTES
00
SECONDS
Do you still have doubts?
Let yourself be inspired
Choose the style that's right for you.
You can customize the colors and accessories as you like to get the combination that is closest to your tastes.
Customize Now
Customize Now
Customize Now
Customize Now
.png?d=0)
Customize Now
Customize Now
Customize Now
Customize Now
Customize Now
Customize Now
Customize Now
IQOS ILUMA is the device with an iconic design, redesigned for a better and simpler tobacco experience thanks to the innovative SMARTCORE INDUCTION SYSTEM™ technology.
Featured news
Blog
December: promos on IQOS ILUMA i PRIME and IQOS ILUMA and the new Limited Edition
03/12/2024. Brighten up your holidays with promotions on IQOS ILUMA i PRIME, IQOS ILUMA and IQOS ILUMA ONE, with a free accessory or two, at a special price on iqos.com. The news, however, does not end there: the new limited edition IQOS ILUMA x Steve Aoki 10 Year Edition has arrived.
Blog
Philip Morris International presents the new IQOS ILUMA i PRIME in Italy
10/10/2024. inally in Italy the new IQOS ILUMA i PRIME device, the most advanced in Philip Morris International's portfolio of non-combustion products. Find out more.
Blog
Switch to IQOS ILUMA from 9€ with the Trade-in initiative
01/10/2024. If you own an IQOS device with blade or Lil SOLID 2.0 that you no longer use, in IQOS stores and tobacco shops participating in the Take Back initiative, if they also participate in the Trade-in initiative, you can leave your IQOS and/or Lil device that you no longer use and buy an IQOS ILUMA at a special price. Find out more.
Blog
REC and IQOS Refreshed, the circular economy projects of IQOS and Lil
10/04/2024. REC and IQOS Refreshed are important pieces that add to Philip Morris Italia's commitment to the sustainability strategy of its supply chain.
Blog
IQOS and electronic cigarette: a new world?
30/09/2019. Let's figure out together how two different technologies can satisfy a smokers’ common need: finding an alternative to cigarettes and traditional smoking without combustion, smoke, ash and smell.
Nature of product packaging and how to dispose of it
Free Express Delivery if it's your first device.
Express Shipping Service
Congratulations, the postcode entered is covered by the Express Shipping service in 3 hours. You can select it during payment
Express shipping not available for the selected postal code. Enter another zip code
Invalid zip code. Please enter a new postcode and try again.
Check if your area is covered by the Express Shipping service with delivery in 3 hours.
Remember that you will be able to receive your order in 3 hours only if you place it during the time slot 9.00-17.30 from Monday to Friday and only if you make the payment with Klarna, credit/debit card or Paypal. The cost of the service is €5, free if it's your first device
For more information on the service click here.
In August the service may not always be active in all cities. Find out which ones