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Do you still have doubts?
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Choose the style that's right for you.
You can customize the colors and accessories as you like to get the combination that is closest to your tastes.
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IQOS ILUMA is the device with an iconic design, redesigned for a better and simpler tobacco experience thanks to the innovative SMARTCORE INDUCTION SYSTEM™ technology.
The next level.
Reliability. Simplicity and taste experience. The new IQOS ILUMA takes heated tobacco to the next level*.
The innovative SMARTCORE INDUCTION SYSTEM™ heats tobacco from the inside without burning it, offering the true taste of tobacco and a satisfaction similar to that of a cigarette*, but without smoke and ash.
*According to studies conducted in Italy and Japan on a total of 714 IQOS users, Nov2020-Mar2021.
No blade.
No cleaning.
Thanks to the innovative SMARTCORE INDUCTION SYSTEM™ technology. No ash, no tobacco residues, no cleaning.
You will notice the difference.
Next level
simplicity.
IQOS ILUMA is designed to be intuitive and easy to use.
Automatic ignition and absence of tobacco residues to be cleaned.
1. SMARTCORE STICKS™
SMARTCORE STICKS™ are designed only for IQOS ILUMA. They contain a new stainless steel coated metal heating element that heats the tobacco from the inside.
2. Pocket charger
The IQOS ILUMA pocket charger has an iconic, enhanced design and allows up to 20 uses on a single charge of the holder.
3. Holder
The IQOS ILUMA holder has no blade. The latter moves from the device to the stick thus ensuring the absence of tobacco residues to be cleaned.
- IQOS ILUMA Holder
- IQOS ILUMA Pocket Charger
- Charging Cable
- Power Adaptor
- Free return within 30 days from delivery
- Free shipping for all orders
- Delivery in 3-5 working days
Hard to choose?
Compare the devices from IQOS ILUMA range to discover which one is right for you.
New
IQOS ILUMA i PRIME
Interactive, innovative, unmistakable.
IQOS ILUMA
Iconic design. Enhanced.
IQOS ILUMA ONE
Sleek and smart.
IQOS ILUMA is designed to be used only with SMARTCORE STICKS™.
Your style.
Your IQOS ILUMA.
Discover the widest range of accessories ever with hundreds of ways to personalise your device.
It's time to make your IQOS ILUMA unique down to the last detail.
What is IQOS ILUMA?
IQOS ILUMA™ is the latest generation of IQOS ILUMA™ devices, designed to elevate your tobacco experience with the bladeless SMARTCORE INDUCTION SYSTEM™.
With SMARTCORE INDUCTION SYSTEM™ there is no blade breakages or cleaning, compared to previous IQOS™ generations.
IQOS ILUMA™ sets new standards with its sophisticated design and innovative function that comes with a range of advanced features: lift up, autostart, lock/unlock. IQOS ILUMA™ is available in 5 colors: Beige, Grey, Red, Blue and Green.
How does IQOS ILUMA work?
IQOS ILUMA™ is the latest generation of IQOS™ heating devices for an experience without smoke or ash, and less smell than cigarettes.
With SMARTCORE INDUCTION SYSTEM™ induction technology, IQOS ILUMA™ gently heats the tobacco inside the SMARTCORE STICK™ rather than burning it.
Find out more information on the technology behind IQOS ILUMA™.
How much does IQOS ILUMA cost?
IQOS ILUMA is available on iqos.com at a price of 69€, but please note that the price may be subject to change due to initiatives and promotions, so we suggest you check the final price in your shopping cart.
What is the difference between IQOS ILUMA and IQOS ILUMA ONE?
Unlike IQOS ILUMA ONE, IQOS ILUMA™ consists of two parts: the Pocket Charger and the Holder.
This system allows you to use it twice in a row without charging the Holder.
In addition, IQOS ILUMA™ utilizes our intelligent auto start/stop function.
By inserting the SMARTCORE STICK™, the device starts heating automatically, when removing the stick, the device switches off again automatically.
Can I try IQOS ILUMA before I buy?
Yes, you can order IQOS ILUMA directly from the online shop and try it for 30 days without any commitment to purchase.
Within 30 days of delivery of the device, you can decide to return it for free or, if you don't make the return, you will be charged the cost of the device after 30 days.
How many puffs in IQOS ILUMA?
The IQOS ILUMA holder is designed to provide 2 consecutive experiences and up to 20 uses from a fully charged Pocket Charger, each lasting up to 6 minutes or 14 puffs (whichever comes first).
To signal the last 30 seconds or last 2 puffs, IQOS ILUMA will vibrate once with 1 light pulsing white. The experience will end as soon as the light turns off.
Can IQOS ILUMA use HEETS?
IQOS ILUMA™ devices are designed to be used only with SMARTCORE STICKS™.
There is no heating element to heat your HEETS™ stick with IQOS ILUMA™.
An IQOS ILUMA™ device can only be activated by a SMARTCORE STICK™ so it will not start if anything other than a SMARTCORE STICK™ is inserted.
With the SMARTCORE INDUCTION SYSTEM™ technology, there is no blade in the Holder but instead a metal heating element is placed inside the SMARTCORE STICK™.
How long does the experience IQOS ILUMA last?
Your experience with IQOS ILUMA™ with SMARTCORE STICKS™ lasts up to 6 mins or 14 puffs, whichever comes first.
Featured news
Blog
November: IQOS ILUMA i PRIME has arrived
01/11/2024. The new IQOS ILUMA i PRIME: full control of your device with Touch Screen, more flexibility with Pause Mode* and up to 3 consecutive uses with one charge in Performance Mode. Learn more about the other IQOS ILUMA and Lil SOLID Ez devices.
Blog
Philip Morris International presents the new IQOS ILUMA i PRIME in Italy
10/10/2024. inally in Italy the new IQOS ILUMA i PRIME device, the most advanced in Philip Morris International's portfolio of non-combustion products. Find out more.
Blog
Switch to IQOS ILUMA from 9€ with the Trade-in initiative
01/10/2024. If you own an IQOS device with blade or Lil SOLID 2.0 that you no longer use, in IQOS stores and tobacco shops participating in the Take Back initiative, if they also participate in the Trade-in initiative, you can leave your IQOS and/or Lil device that you no longer use and buy an IQOS ILUMA at a special price. Find out more.
Blog
REC and IQOS Refreshed, the circular economy projects of IQOS and Lil
10/04/2024. REC and IQOS Refreshed are important pieces that add to Philip Morris Italia's commitment to the sustainability strategy of its supply chain.
Blog
IQOS and electronic cigarette: a new world?
30/09/2019. Let's figure out together how two different technologies can satisfy a smokers’ common need: finding an alternative to cigarettes and traditional smoking without combustion, smoke, ash and smell.
Nature of product packaging and how to dispose of it
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