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Discover how to get 10€ discount on your first device.

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Choose your favorite kit

Promo IQOS

lil SOLID 2.0

IQOS

3 DUO

IQOS

Multi

IQOS

2.4 Plus

Promo IQOS

lil SOLID 2.0

IQOS

3 DUO

IQOS

Multi

IQOS

2.4 Plus

IQOS 3 DUO LIMITED EDITION

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IQOS

3 DUO

Promo IQOS

lil SOLID 2.0

IQOS

MULTI

IQOS

2.4 Plus

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Select your favourite Kit

IQOS

3 DUO

IQOS

lil SOLID 2.0

Promo IQOS

MULTI

IQOS

2.4 Plus

Go back

Here are all the promos for you!

Take advantage of the promotions available today and customize your Kit

Kit lil SOLID 2.0

Buy a new lil SOLID 2.0 kit for 29 € and customize it with many accessories.

LIL

Choose and customize

Kit IQOS 3 MULTI

Buy a new IQOS 3 MULTI kit for 29 € and customize it with many accessories.

IQOS

Choose and customize

Choose and customize other kits

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Here is the best promo for you!

You are a long-time customer, so you can customize
your IQOS 3 DUO kit with a discount of 10 €.

IQOS
Get this promo

See other promotions

Choose the new IQOS ILUMA kit
you want to customize

*Iniziative valid from 1 March while stocks last for the purchase of an IQOS ILUMA PRIME or an IQOS ILUMA.

IQOS

IQOS ILUMA
PRIME

IQOS

IQOS

IQOS
ILUMA

IQOS

Make your
IQOS unique

Personalize your IQOS device at a special price.
Or take advantage of many other promotions for your favorite Kit.

Discover the promo for you

Choose and Customize your Kit

Make your
IQOS unique

Personalize your IQOS device at a special price.
Or take advantage of many other promotions for your favorite Kit.

Discover the promo for you

Choose and Customize your Kit

Customize your IQOS

Select the model and start creating your IQOS

ILUMA

Customize now

ILUMA

Customize now

IQOS 3DUO

Customize now

IQOS 3DUO

Customize now

LIL

Customize now

How does it work?

Find out how easy it is to customize your IQOS

ILUMA

Choose

Select the IQOS model
you want to customize.

ILUMA

Customize

Make the device unique with
your favorite accessories.

ILUMA

Buy

Add to cart and finalize
the order.

The result?
A device completely yours.
Just like you wanted it.

Start now

Discover the new IQOS ILUMA PRIME and IQOS ILUMA.

Without foil and no cleaning.
Level up.



*Iniziative valid from 1 March while stocks last for the purchase of an IQOS ILUMA PRIME or an IQOS ILUMA.

Lil SOLID 2.0

Easy to use.
No combustion.
No smell of smoke and no ash.



Customize now

*Offer valid while stocks last and for the purchase of a single kit. Not valid for IQOS and Lil SOLID 2.0 users.

Search Vending machines with SMARTCORE STICKSTM for IQOS ILUMA

Discover the vending machine closest to you

Check the availability of the variants

Find vending machines

Refined and elegant.
Superior taste experience.
Superior reliability.

Refined and elegant.

In anodized aluminum. Our most advanced device ever.

Customize now

Superior taste experience.

The SMARTCORE INDUCTION SYSTEMTM and SMARTCORE STICKSTM combine innovative technology, true tobacco taste and cigarette-like satisfaction * and have been designed to deliver a superior taste experience. IQOS ILUMA has been designed to be used exclusively with SMARTCORE STICKSTM SMARTCORE STICKSTMs are not compatible with IQOS 3 DUO or previous models.

* Based on studies conducted in Italy and Japan on a total of 714 IQOS users, Nov 2020-Mar 2021.

Customize now

Superior reliability.

With IQOS ILUMA, tobacco is heated from the inside instead of being burned, so as to offer the true taste of tobacco. However, unlike the IQOS models with foil, the IQOS ILUMA SMARTCORE INDUCTION SYSTEMTM heats the tobacco by induction thanks to a heating element inside the SMARTCORE STICKSTM. IQOS ILUMA therefore does not have a foil inside the device and is more reliable when compared with previous IQOS models*.

* Based on verification tests, March 2021.

Customize now

Refined and elegant.

In anodized aluminum. Our most advanced device ever.

Customize now

Superior taste experience.

The SMARTCORE INDUCTION SYSTEMTM and SMARTCORE STICKSTM combine innovative technology, true tobacco taste and cigarette-like satisfaction * and have been designed to deliver a superior taste experience. IQOS ILUMA has been designed to be used exclusively with SMARTCORE STICKSTM SMARTCORE STICKSTMs are not compatible with IQOS 3 DUO or previous models.

* Based on studies conducted in Italy and Japan on a total of 714 IQOS users, Nov 2020-Mar 2021.

Customize now

Superior reliability.

With IQOS ILUMA, tobacco is heated from the inside instead of being burned, so as to offer the true taste of tobacco. However, unlike the IQOS models with foil, the IQOS ILUMA SMARTCORE INDUCTION SYSTEMTM heats the tobacco by induction thanks to a heating element inside the SMARTCORE STICKSTM. IQOS ILUMA therefore does not have a foil inside the device and is more reliable when compared with previous IQOS models*.

* Based on verification tests, March 2021.

Customize now

Refined and elegant.
Superior taste experience.
Superior reliability.

Next level customization.

Your style. Your IQOS ILUMA. It’s time to make unique your device until last detail. What are you waiting for?

ILUMA

IQOS ILUMA PRIME

Researched and elegant.

Customize now

ILUMA

IQOS ILUMA

Unique design. Improved.

Customize now

ILUMA
New

IQOS ILUMA ONE

Sleek and smart.

Customize now

Do you still have doubts?
Let yourself be inspired

Choose the style that's right for you.
You can customize the colors and accessories as you like to get the combination that is closest to your tastes.

IQOS

Calm Horizon

KIT IQOS ILUMA ONE Pebble Beige + Fabric case Dark Green

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IQOS

Retro Destination

KIT IQOS ILUMA ONE Sunset Red + Silicon Sleeve Chartreuse

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IQOS

Deep in the Meadow

KIT IQOS ILUMA ONE Pebble Grey + Silicon Sleeve New Indigo

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IQOS

Alien Veins

KIT IQOS ILUMA PRIME Bronze Taupe + Celebrate Ring Set Electric Teal + Cover Leather-like Wrap Teal Green

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IQOS

Rushing Waterfall

KIT IQOS ILUMA Azure Blue + Grounded Ring Set Sunset Red + Silicon Sleeve New Indigo + Door cover Iridescent Purple Plume

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IQOS

Bright Soul

KIT IQOS ILUMA PRIME Jade Green + Energized Ring Set Peridot + Cover Brushed Microfiber Wrap Warm Yellow

Buy Now

IQOS

Shady Palms

KIT IQOS ILUMA Sunset Red + Sophisticated Ring Set Indigo Blue + Door cover Iridescent Orange Glow + Silicon Sleeve Claret Red

Buy Now

ILUMA
ILUMA

Retrieve a previous configuration

If you've already found the perfect match, you don't need to start over. Enter the customization code you saved and resume from there.

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This product is not risk free and provides nicotine, which is addictive. Only for use by adults who would otherwise continue to smoke or use other nicotine products.