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IQOS
IQOS

Discover IQOS wherever you are.

Let yourself be guided by an IQOS Expert to discover IQOS and enjoy the benefits of buying your first kit.

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Purchase on iqos.com. 30 days to change your mind and return the device

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Discover IQOS in a shop.

Come visit us at your nearest store to buy an IQOS kit or accessory or receive assistance.

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No smoke.
No ash.
Less persistent smell.

IQOS is an alternative to traditional smoking that allows you to enjoy the true taste of tobacco.

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IQOS

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This product is not risk free and provides nicotine, which is addictive. Only for use by adults who would otherwise continue to smoke or use other nicotine products.
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This website contains information about our smoke-free products and we need your age to make sure that you are an adult in Italy who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information.